We are very pleased about your interest in our company. Data protection is a particularly high priority for the management of MB Connection-foodservices. It is generally possible to use the MB Connection-foodservices website without providing any personal data. However, if a data subject wishes to use special services of our company via our website, processing of personal data may be necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject.

The processing of personal data, such as the name, address, e-mail address or telephone number of a data subject, is always carried out in accordance with the General Data Protection Regulation and in accordance with the country-specific data protection regulations applicable to MB Connection-foodservices. By means of this data protection declaration, our company would like to inform the public about the type, scope and purpose of the personal data collected, used and processed by us. Furthermore, data subjects are informed about the rights to which they are entitled by means of this data protection declaration.

As the controller, MB Connection-foodservices has implemented numerous technical and organisational measures to ensure the most complete protection of personal data processed via this website. Nevertheless, Internet-based data transmissions can generally have security gaps, so that absolute protection cannot be guaranteed. For this reason, every data subject is free to transmit personal data to us by alternative means, for example by telephone.

1. Definitions

The data protection declaration of MB Connection-foodservices is based on the terms used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our privacy policy is intended to be easy to read and understand for the public as well as for our customers and business partners. To ensure this, we would like to explain the terms used in advance.

We use the following terms in this Privacy Policy, among others:

• a) Personal dataPersonal data is any information relating to an identified or identifiable natural person (hereinafter “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier or to one or more factors specific to the physical, physiological, genetic, mental, economic, cultural or social identity of that natural person.
• b) Data subjectsData subjects are any identified or identifiable natural person whose personal data is processed by the controller.
• (c) Processing
  means any operation or set of operations which is performed on personal data or on sets of personal data, whether or not by automated means, such as collection, recording, organisation, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination;  the restriction, deletion or destruction.
• d) Restriction of processingRestriction of processing is the marking of stored personal data with the aim of restricting its future processing.
• e) Profiling
  Profiling means any form of automated processing of personal data consisting in the use of such personal data to evaluate certain personal aspects relating to a natural person, in particular to analyse aspects relating to that natural person’s performance at work, economic situation, health, personal preferences, interests, reliability, behaviour, location or movement of that natural person or predict.
• f) Pseudonymisation
  Pseudonymisation is the processing of personal data in such a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that such additional information is kept separately and is subject to technical and organisational measures to ensure that the personal data does not belong to an identified or identified person. identifiable natural person.
• g) Controller or Controller
  Controller means the natural or legal person, public authority, agency or other body which, alone or jointly with others, determines the purposes and means of the processing of personal data. Where the purposes and means of such processing are determined by Union or Member State law, the controller or the specific criteria for its designation may be provided for by Union or Member State law.
• h) Processor
  Processor means a natural or legal person, public authority, agency or other body that processes personal data on behalf of the Controller.
• i) Recipient
  Recipient means a natural or legal person, public authority, agency or other body to which personal data is disclosed, whether or not it is a third party. However, public authorities that may receive personal data in the context of a specific investigative mandate under Union or Member State law are not considered recipients.
• j) Third party
  means a natural or legal person, public authority, agency or other body other than the data subject, the controller, the processor and the persons who, under the direct authority of the controller or the processor, are authorised to process the personal data.
• k) Consent
  Consent means any freely given, specific, informed and unambiguous indication of the data subject’s wishes, in the form of a statement or other unambiguous affirmative action, by which the data subject signifies that he or she agrees to the processing of personal data concerning him or her.

2. Name and address of the controller

The controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the member states of the European Union and other provisions of a data protection nature is:

MB Connection-foodservices

Kemperbachstr. 53

51069 Cologne

Germany

Phone: +4922188043830

E-Mail: info@mbconnection-foodservices.com

Website: https://mbconnection-personalberatung.eu

3. Cookies

The websites of MB Connection-foodservices and MB Connection-Personalberatung use cookies. Cookies are text files that are stored on a computer system via an internet browser.

Many websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a string of characters through which websites and servers can be assigned to the specific Internet browser in which the cookie was stored. This allows the websites and servers visited to distinguish the individual browser of the data subject from other Internet browsers that contain other cookies. A particular internet browser can be recognized and identified via the unique cookie ID.

By using cookies, MB Connection-foodservices can provide users of this website with more user-friendly services that would not be possible without the setting of cookies.

A cookie can be used to optimise the information and offers on our website in the interests of the user. As mentioned above, cookies allow us to recognise the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, the user of a website that uses cookies does not have to re-enter their login details each time they visit the website, because this is done by the website and the cookie stored on the user’s computer system. Another example is the cookie of a shopping cart in the online shop. The online shop remembers the items that a customer has placed in the virtual shopping cart via a cookie.

The data subject can prevent the setting of cookies by our website at any time by means of an appropriate setting of the Internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an Internet browser or other software programs. This is possible in all common Internet browsers. If the data subject deactivates the setting of cookies in the Internet browser used, not all functions of our website may be fully usable.

4. Collection of general data and information

The MB Connection-foodservices website collects a series of general data and information every time a data subject or automated system accesses the website. This general data and information is stored in the log files of the server. The following can be recorded: (1) browser types and versions used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrers), (4) the sub-websites that are accessed via an accessing system on our website, (5) the date and time of access to the website, (6) an Internet protocol address (IP address),  (7) the Internet service provider of the accessing system and (8) other similar data and information that serves to avert danger in the event of attacks on our information technology systems.

When using this general data and information, MB Connection-foodservices does not draw any conclusions about the data subject. Rather, this information is required in order to (1) deliver the content of our website correctly, (2) to optimise the content of our website and the advertising for it, (3) to ensure the long-term functionality of our information technology systems and the technology of our website, and (4) to provide law enforcement authorities with the information necessary for criminal prosecution in the event of a cyber attack. This anonymously collected data and information is therefore evaluated by MB Connection-foodservices statistically on the one hand and also with the aim of increasing data protection and data security in our company in order to ultimately ensure an optimal level of protection for the personal data we process. The anonymous data of the server log files are stored separately from all personal data provided by a data subject.

5. Possibility of contact via the website

Due to legal regulations, the website of MB Connection-personalberatung contains information that enables quick electronic contact with our company as well as direct communication with us, which also includes a general address of the so-called electronic mail (e-mail address). If a data subject contacts the controller by e-mail or via a contact form, the personal data transmitted by the data subject will be automatically stored. Such personal data provided on a voluntary basis by a data subject to the controller will be stored for the purposes of processing or contacting the data subject. This personal data will not be passed on to third parties.

6. Routine deletion and blocking of personal data

The controller processes and stores personal data of the data subject only for the period necessary to achieve the purpose of storage or if this has been provided for by the European legislator or another legislator in laws or regulations to which the controller is subject.

If the purpose of storage ceases to apply or if a storage period prescribed by the European legislator or another competent legislator expires, the personal data will be routinely blocked or deleted in accordance with the statutory provisions.

7. Rights of the data subject

• a) Right to confirmationEvery data subject has the right granted by the European legislator to obtain confirmation from the controller as to whether personal data concerning him or her is being processed. If a data subject wishes to exercise this right of confirmation, he or she may contact an employee of the controller at any time.
• b) Right of accessEvery person affected by the processing of personal data has the right, granted by the European legislature to obtain information from the controller at any time, free of charge, about the personal data stored about him or her and a copy of this information. In addition, the European legislator has granted the data subject information on the following information:
  • the purposes of processing
  • the categories of personal data that are processed
  • the recipients or categories of recipients to whom the personal data have been or will be disclosed, in particular in the case of recipients in third countries or international organisations
  • if possible, the envisaged period for which the personal data will be stored or, if this is not possible, the criteria for determining this duration
  • the existence of a right to rectification or erasure of personal data concerning them or to restriction of processing by the controller or a right to object to such processing;
  • the existence of a right of appeal to a supervisory authority
  • if the personal data is not collected from the data subject: all available information about the origin of the data
  • the existence of automated decision-making, including profiling, in accordance with Article 22 (1) and (4) of the GDPR and, at least in these cases, meaningful information about the logic involved as well as the scope and intended effects of such processing for the data subject
• In addition, the data subject has the right to know whether personal data has been transferred to a third country or to an international organisation. If this is the case, the data subject shall also have the right to obtain information on the appropriate safeguards in connection with the transfer.
  If a data subject wishes to exercise this right of access, he or she may contact an employee of the controller at any time.
• c) Right to rectificationEvery person affected by the processing of personal data has the right, granted by the European legislature to request the rectification without undue delay of inaccurate personal data concerning him/her. Furthermore, the data subject has the right to request the completion of incomplete personal data, including by means of a supplementary statement, taking into account the purposes of the processing.
  If a data subject wishes to exercise this right of rectification, he or she may contact an employee of the controller at any time.
• d) Right to erasure (right to be forgotten)Every person affected by the processing of personal data has the right, granted by the European legislator for directives and regulations, to obtain from the controller the erasure of personal data concerning him or her without undue delay, provided that one of the following grounds applies and to the extent that the processing is not necessary:
  • The personal data has been collected or otherwise processed for purposes for which it is no longer necessary.
  • The data subject withdraws his or her consent on which the processing was based pursuant to Art. 6 (1) (a) GDPR or Art. 9 (2) (a) GDPR and there is no other legal basis for the processing.
  • The data subject objects to the processing in accordance with Art. 21 (1) GDPR and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing in accordance with Art. 21 (2) GDPR.
  • The personal data has been processed unlawfully.
  • The erasure of the personal data is necessary for compliance with a legal obligation under Union law or the law of the Member States to which the controller is subject.
  • The personal data was collected in relation to information society services offered in accordance with Art. 8 para. 1 GDPR.
• If one of the above reasons applies and a data subject wishes to request the deletion of personal data stored by MB Connection-foodservices, he or she may contact an employee of the controller at any time. The employee of MB Connection-foodservices will arrange for the deletion request to be complied with immediately. If the personal data has been made public by MB Connection-foodservices and our company as the controller is obliged to delete the personal data in accordance with Art. 17 para. 1 GDPR, MB Connection-foodservices will take appropriate measures, including technical measures, taking into account the available technology and the implementation costs, to protect other data controllers who use the published personal data. to inform the data subject that the data subject has requested from those other data controllers the deletion of all links to such personal data or of copies or replications of such personal data, to the extent that the processing is not necessary. The MB Connection-foodservices employee will arrange the necessary measures in individual cases.
• e) Right to restriction of processingEvery person affected by the processing of personal data has the right, granted by the European legislator for directives and regulations, to obtain from the controller the restriction of processing if one of the following conditions applies:
  • The accuracy of the personal data is contested by the data subject for a period of time that allows the controller to verify the accuracy of the personal data.
  • The processing is unlawful, the data subject opposes the erasure of the personal data and instead requests the restriction of the use of the personal data.
  • The controller no longer needs the personal data for the purposes of the processing, but the data subject needs it for the establishment, exercise or defence of legal claims.
  • The data subject has objected to the processing pursuant to Art. 21 (1) GDPR and it is not yet clear whether the legitimate reasons of the controller outweigh those of the data subject.
• If one of the above conditions is met and a data subject wishes to request the restriction of personal data stored by MB Connection-foodservices, he or she may contact an employee of the controller at any time. The MB Connection-foodservices employee will arrange for the processing to be restricted.
• f) Right to data portabilityEvery person affected by the processing of personal data has the right granted by the European legislator to receive personal data concerning him or her, which have been provided by the data subject to a controller, in a structured, commonly used and machine-readable format. It also has the right to transmit these data to another controller without hindrance from the controller to whom the personal data has been provided, provided that the processing is based on consent pursuant to Article 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR or on a contract pursuant to Article 6(1)(b) of the GDPR and the processing is carried out by automated means,  provided that the processing is not necessary for the performance of a task carried out in the public interest or in the exercise of official authority vested in the Controller. Furthermore, when exercising his or her right to data portability pursuant to Art. 20 (1) GDPR, the data subject has the right to obtain that the personal data be transferred directly from one controller to another controller, insofar as this is technically feasible and provided that the rights and freedoms of other persons are not adversely affected. To assert the right to data portability, the data subject can contact an employee of MB Connection-foodservices at any time.
• g) Right to objectEvery person affected by the processing of personal data has the right granted by the European legislator to object, on grounds relating to his or her particular situation, at any time to the processing of personal data concerning him or her on the basis of Article 6 (1) (e) or (f) of the GDPR. This also applies to profiling based on these provisions.MB Connection-foodservices will no longer process the personal data in the event of an objection, unless we can demonstrate compelling legitimate grounds for the processing that override the interests, rights and freedoms of the data subject, or the processing serves to assert, exercise or defend legal claims. For the purposes of direct marketing, the data subject shall have the right to object at any time to processing of personal data concerning him or her for such marketing. This also applies to profiling, insofar as it is related to such direct advertising. If the data subject objects to MB Connection-foodservices to the processing for direct marketing purposes, MB Connection-foodservices will no longer process the personal data for these purposes. In addition, the data subject has the right to object, on grounds relating to his or her particular situation, to the processing of personal data concerning him or her carried out by MB Connection-foodservices for scientific or historical research purposes or for statistical purposes pursuant to Art. 89 (1) GDPR, unless such processing is necessary for the performance of a task carried out in the public interest. To exercise the right to object, the data subject may contact any MB Connection-foodservices employee or any other employee directly. The data subject is also free to exercise his or her right to object to the use of information society services by means of automated procedures using technical specifications, notwithstanding Directive 2002/58/EC.
• (h) Automated decision-making, including profilingEvery person affected by the processing of personal data has the right, granted by the European legislature, not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning him or her or similarly significantly affects him/her, provided that the decision (1) does not apply to: the conclusion or performance of a contract between the data subject and the controller is necessary, or (2) is permitted by Union or national law to which the controller is subject, and that legislation contains appropriate measures to safeguard the rights and freedoms and legitimate interests of the data subject, or (3) is carried out with the explicit consent of the data subject. If the decision (1) is necessary for the conclusion or performance of a contract between the data subject and the controller, or (2) it is made with the explicit consent of the data subject, MB Connection-foodservices shall take appropriate measures to safeguard the rights and freedoms and legitimate interests of the data subject, including at least the right to obtain the intervention of a person from the controller,  to present its own position and to contest the decision. If the data subject wishes to exercise rights relating to automated decision-making, he or she may contact an employee of the controller at any time.
• i) Right to revoke consent under data protection lawEvery person affected by the processing of personal data has the right granted by the European legislator to revoke consent to the processing of personal data at any time.
  If the data subject wishes to exercise his or her right to withdraw consent, he or she may contact an employee of the controller at any time.

8. Privacy Policy on the Use and Use of AddThis

The controller has integrated components of the company AddThis on this website. AddThis is a so-called bookmarking provider. The service makes it easier to bookmark websites via buttons. By hovering over the AddThis component with the mouse or by clicking on it with it, a list of bookmarking and sharing services is displayed. AddThis is used on over 15 million websites, and the buttons are displayed over 20 billion times a year, according to the operating company.

AddThis is operated by Oracle Corporation, 10 Van de Graaff Drive, Burlington, MA 01803, USA.

Each time one of the individual pages of this website operated by the Controller and on which an AddThis component has been integrated, the Internet browser on the data subject’s information technology system is automatically prompted by the respective AddThis component to download data from the www.addthis.com website. As part of this technical procedure, AddThis receives information about the visit and which specific individual page of this website is used by the information technology system used by the data subject. In addition, AddThis receives information about the IP address of the computer system used by the data subject assigned by the Internet Service Provider (ISP), the browser type, the browser language, the website accessed before our website, the date and time of the visit to our website. AddThis uses this data to create anonymized user profiles. The data and information transmitted to AddThis in this way enable AddThis itself, as well as AddThis’s affiliates or its partner companies, to target visitors to the controller’s websites with personalized and interest-based advertising.

AddThis displays personalized and interest-based advertising based on a cookie set by the company. This cookie analyses the individual surfing behaviour of the computer system used by the data subject. The cookie stores visits to websites from the computer system.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent AddThis from placing a cookie on the data subject’s information technology system. In addition, cookies already set by AddThis can be deleted at any time via an Internet browser or other software programs.

The data subject also has the option of permanently objecting to the processing of personal data by AddThis. To do this, the data subject must press the opt-out button under the link http://www.addthis.com/privacy/opt-out, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject’s system are deleted after an objection, the data subject must access the link again and set a new opt-out cookie.

However, with the setting of the opt-out cookie, there is the possibility that the websites of the controller are no longer fully usable for the data subject.

AddThis’ applicable privacy policy can be accessed at http://www.addthis.com/privacy/privacy-policy.

9. Privacy Policy on the Use and Use of Adobe Analytics (Omniture) / Adobe Marketing Cloud

The controller has integrated components of the Adobe company on this website. Adobe Analytics (Omniture) or the Adobe Marketing Cloud (hereinafter referred to as “Omniture”) is a tool that enables more efficient online marketing and web analysis. Omniture is a part of Adobe Marketing Cloud. Adobe Marketing Cloud enables real-time analysis of visitor flows on websites. The real-time analyses include project reports and allow an ad-hoc analysis of website visitors. Customer interactions are presented in a way that provides the controller with a better overview of the online activities of users of this website by displaying the data in simple and interactive dashboards and converting it into reports. This enables the controller to receive information in real time and thus identify problems that arise more quickly.

The operating company of these services is Adobe Systems Software Ireland Limited, 4-6 Riverwalk, Citywest Business Campus, Dublin 24, Ireland.

Omniture places a cookie on the data subject’s information technology system (cookies have already been explained in advance; see above). The controller ensures by means of a server setting that the tracking data records transmitted to Adobe’s data center are anonymized before geolocation. Anonymization is implemented by replacing the last part of the IP address. The controller has made settings on the server side on the basis of which the IP address of the data subject is anonymized independently of each other before the respective processing for geolocation and reach measurement. Adobe will use the data and information obtained via our website on behalf of the controller to evaluate the user behavior of the data subject. Adobe will also use the data to compile reports on user activity on our behalf and to provide other services to our company in connection with the use of our website. Adobe does not combine the IP address of the data subject with other personal data.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Omniture from placing a cookie on the data subject’s information technology system. In addition, the cookies already set by Omniture can be deleted at any time via an Internet browser or other software programs.

Furthermore, the data subject has the option of objecting to and preventing the collection of the data generated by the Adobe cookie relating to the use of this website as well as the processing of this data by Adobe. To do this, the data subject must press the unsubscribe button under the link http://www.adobe.com/de/privacy/opt-out.html, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject’s system are deleted after an objection, the data subject must access the link again and set a new opt-out cookie.

However, with the setting of the opt-out cookie, there is the possibility that the websites of the controller are no longer fully usable for the data subject.

Adobe’s applicable privacy policy can be found at http://www.adobe.com/de/privacy.html.

10. Data protection provisions on the use and use of Facebook

The controller has integrated components of the company Facebook on this website. Facebook is a social network.

A social network is a social meeting place operated on the Internet, an online community that usually allows users to communicate with each other and interact in virtual space. A social network can serve as a platform for sharing opinions and experiences, or it allows the internet community to provide personal or business-related information. Facebook allows users of the social network to create private profiles, upload photos and network via friend requests, among other things.

Facebook’s operating company is Facebook, Inc., 1 Hacker Way, Menlo Park, CA 94025, USA. If a data subject lives outside the USA or Canada, the controller of personal data is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Each time one of the individual pages of this website, which is operated by the controller and on which a Facebook component (Facebook plug-in) has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Facebook component to download a representation of the corresponding Facebook component from Facebook. A complete overview of all Facebook plug-ins can be found at https://developers.facebook.com/docs/plugins/?locale=de_DE. As part of this technical procedure, Facebook receives information about which specific subpage of our website is visited by the data subject.

If the data subject is logged in to Facebook at the same time, Facebook recognises which specific subpage of our website the data subject is visiting every time the data subject accesses our website and for the entire duration of the respective stay on our website. This information is collected by the Facebook component and assigned by Facebook to the respective Facebook account of the data subject. If the data subject clicks on one of the Facebook buttons integrated on our website, such as the “Like” button, or if the data subject submits a comment, Facebook assigns this information to the personal Facebook user account of the data subject and stores this personal data.

Facebook always receives information via the Facebook component that the data subject has visited our website if the data subject is logged in to Facebook at the same time as accessing our website; this takes place regardless of whether the data subject clicks on the Facebook component or not. If the data subject does not want this information to be transmitted to Facebook in this way, the data subject can prevent the transmission by logging out of his or her Facebook account before accessing our website.

Facebook’s published data policy, which can be accessed at https://de-de.facebook.com/about/privacy/, provides information on the collection, processing and use of personal data by Facebook. It also explains which setting options Facebook offers to protect the privacy of the data subject. In addition, various applications are available that make it possible to suppress data transmission to Facebook. Such applications can be used by the data subject to suppress data transmission to Facebook.

11. Privacy Policy on the Use and Use of Google Analytics (with anonymization function)

The Controller has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analytics service. Web analysis is the collection, collection and evaluation of data about the behaviour of visitors to websites. A web analysis service collects, among other things, data on the website from which a data subject came to a website (so-called referrers), which subpages of the website were accessed or how often and for how long a subpage was viewed. A web analysis is mainly used to optimize a website and for the cost-benefit analysis of Internet advertising.

The operating company of the Google Analytics component is Google Ireland Limited, Gordon House, Barrow Street, Dublin, D04 E5W5, Ireland.

The controller uses the addition “_gat._anonymizeIp” for web analysis via Google Analytics. By means of this addition, the IP address of the data subject’s Internet connection will be shortened and anonymized by Google if our website is accessed from a member state of the European Union or from another contracting state of the Agreement on the European Economic Area.

The purpose of the Google Analytics component is to analyse the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us that show the activities on our website, and to provide other services related to the use of our website.

Google Analytics places a cookie on the data subject’s information technology system. What cookies are has already been explained above. By setting the cookie, Google is enabled to analyse the use of our website. Each time you visit one of the individual pages of this website, which is operated by the controller and on which a Google Analytics component has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Google Analytics component to transmit data to Google for the purpose of online analysis. As part of this technical process, Google becomes aware of personal data, such as the IP address of the data subject, which Google uses, among other things, to trace the origin of visitors and clicks and subsequently enables commission settlements.

The cookie is used to store personal information, such as the access time, the location from which access originated and the frequency of visits to our website by the data subject. Each time you visit our website, this personal data, including the IP address of the Internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on this personal data collected via the technical process to third parties.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from placing a cookie on the data subject’s information technology system. In addition, a cookie already set by Google Analytics can be deleted at any time via the internet browser or other software programs.

Furthermore, the data subject has the option of objecting to and preventing the collection of data generated by Google Analytics relating to the use of this website as well as the processing of this data by Google. To do this, the data subject must download and install a browser add-on under the link https://tools.google.com/dlpage/gaoptout. This browser add-on informs Google Analytics via JavaScript that no data and information about visits to websites may be transmitted to Google Analytics. The installation of the browser add-on is considered a contradiction by Google. If the data subject’s information technology system is deleted, formatted or reinstalled at a later date, the data subject must reinstall the browser add-on in order to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person who is attributable to his or her sphere of influence, there is the possibility of reinstalling or reactivating the browser add-on.

For more information and Google’s applicable privacy policy, please visit https://www.google.de/intl/de/policies/privacy/ and http://www.google.com/analytics/terms/de.html. Google Analytics is https://www.google.com/intl/de_de/analytics/ explained in more detail under this link.

12. Privacy Policy on the Use and Use of Instagram

The controller has integrated components of the Instagram service on this website. Instagram is a service that qualifies as an audiovisual platform and allows users to share photos and videos and also to disseminate such data on other social networks.

The operating company of Instagram’s services is Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland.

Each time you visit one of the individual pages of this website operated by the controller and on which an Instagram component (Insta button) has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Instagram component to download a representation of the corresponding component from Instagram. As part of this technical procedure, Instagram receives information about which specific subpage of our website is visited by the data subject.

If the data subject is logged in to Instagram at the same time, Instagram recognises which specific subpage the data subject is visiting every time the data subject accesses our website and for the entire duration of the respective stay on our website. This information is collected by the Instagram component and assigned by Instagram to the respective Instagram account of the data subject. If the data subject clicks on one of the Instagram buttons integrated on our website, the data and information transmitted with it will be assigned to the personal Instagram user account of the data subject and stored and processed by Instagram.

Instagram will always receive information via the Instagram component that the data subject has visited our website if the data subject is logged in to Instagram at the same time as accessing our website; this takes place regardless of whether the data subject clicks on the Instagram component or not. If the data subject does not want this information to be transmitted to Instagram in this way, the data subject can prevent the transfer by logging out of his or her Instagram account before accessing our website.

Further information and Instagram’s applicable data protection regulations can be found at https://help.instagram.com/155833707900388 and https://www.instagram.com/about/legal/privacy/.

13. Privacy Policy on the Use and Use of Jetpack for WordPress

The controller has integrated Jetpack on this website. Jetpack is a WordPress plug-in that offers additional functions to the operator of a website built on WordPress. Jetpack allows the website operator to provide an overview of the visitors to the site, among other things. By displaying related articles and publications or the possibility of sharing content on the site, it is also possible to increase the number of visitors. In addition, security functions are integrated into Jetpack, so that a website using Jetpack is better protected against brute force attacks. Jetpack also optimizes and accelerates the loading of the images integrated on the website.

Betreibergesellschaft des Jetpack-Plug-Ins für WordPress ist die Aut O’Mattic A8C Ireland Ltd., Business Centre, No.1 Lower Mayor Street, International Financial Services Centre, Dublin 1, Ireland.

Jetpack places a cookie on the data subject’s information technology system. What cookies are has already been explained above. Each time one of the individual pages of this website, which is operated by the controller and on which a Jetpack component has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Jetpack component to transmit data to Automattic for analysis purposes. As part of this technical process, Automattic becomes aware of data that is subsequently used to create an overview of website visits. The data obtained in this way is used to analyse the behaviour of the data subject who has accessed the website of the controller and is evaluated with the aim of optimising the website. The data collected through the Jetpack component will not be used to identify the data subject without obtaining separate explicit consent from the data subject. The data will also come to Quantcast’s attention. Quantcast uses the data for the same purposes as Automattic.

The data subject can prevent the setting of cookies by our website, as already described above, at any time by means of a corresponding setting of the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Automattic/Quantcast from placing a cookie on the data subject’s information technology system. In addition, cookies already set by Automattic can be deleted at any time via the Internet browser or other software programs.

Furthermore, the data subject has the option of objecting to and preventing the collection of data generated by the Jetpack cookie related to the use of this website and the processing of this data by Automattic/Quantcast. To do this, the data subject must press the opt-out button under the link https://www.quantcast.com/opt-out/, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject’s system are deleted after an objection, the data subject must access the link again and set a new opt-out cookie.

However, with the setting of the opt-out cookie, there is the possibility that the websites of the controller are no longer fully usable for the data subject.

Automattic’s applicable privacy policy is available at https://automattic.com/privacy/. Quantcast’s applicable privacy policy is available at https://www.quantcast.com/privacy/.

14. Privacy Policy on the Use and Use of LinkedIn

The controller has integrated components of LinkedIn Corporation on this website. LinkedIn is an Internet-based social network that enables users to connect with existing business contacts and to make new business contacts. Over 400 million registered people use LinkedIn in more than 200 countries. This makes LinkedIn currently the largest platform for business contacts and one of the most visited websites in the world.

LinkedIn’s operating company is LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, USA. LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible for data protection matters outside the United States.

Every time we access our website that is equipped with a LinkedIn component (LinkedIn plug-in), this component causes the browser used by the data subject to download a corresponding representation of the LinkedIn component. More information about the LinkedIn plug-ins can be found at https://developer.linkedin.com/plugins. As part of this technical procedure, LinkedIn receives information about which specific subpage of our website is visited by the data subject.

If the data subject is logged in to LinkedIn at the same time, LinkedIn recognises which specific subpage of our website the data subject is visiting every time the data subject accesses our website and for the entire duration of the respective stay on our website. This information is collected by the LinkedIn component and assigned by LinkedIn to the respective LinkedIn account of the data subject. If the data subject clicks on a LinkedIn button integrated into our website, LinkedIn assigns this information to the personal LinkedIn user account of the data subject and stores this personal data.

LinkedIn always receives information via the LinkedIn component that the data subject has visited our website if the data subject is logged in to LinkedIn at the same time as accessing our website; this takes place regardless of whether the data subject clicks on the LinkedIn component or not. If the data subject does not want this information to be transmitted to LinkedIn in this way, the data subject can prevent the transmission by logging out of his LinkedIn account before accessing our website.

LinkedIn offers, among https://www.linkedin.com/psettings/guest-controls, the option of unsubscribing from e-mail messages, SMS messages and targeted ads, as well as managing ad settings. LinkedIn also uses partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua and Lotame that may set cookies. Such cookies can be rejected under https://www.linkedin.com/legal/cookie-policy. LinkedIn’s applicable privacy policy is available at https://www.linkedin.com/legal/privacy-policy. LinkedIn’s Cookie Policy is available at https://www.linkedin.com/legal/cookie-policy.

15. Privacy Policy on the Use and Use of Shariff

The Controller has integrated the Shariff component on this website. The Shariff component provides social media buttons that comply with data protection regulations. Shariff was developed for the German computer magazine c’t and is published via GitHub, Inc.

The developer of the component is GitHub, Inc. 88 Colin P. Kelly Junior Street, San Francisco, CA 94107, USA.

Usually, the button solutions provided by the social networks already transmit personal data to the respective social network when a user visits a website in which a social media button has been integrated. By using the Shariff component, personal data is only transmitted to social networks when the visitor to a website actively clicks on one of the social media buttons. Further information on the Shariff component is available from the computer magazine c’t under http://www.heise.de/newsticker/meldung/Datenschutz-und-Social-Media-Der-c-t-Shariff-ist-im-Einsatz-2470103.html. The purpose of using the Shariff component is to protect the personal data of visitors to our website and at the same time to enable us to integrate a social network button solution on this website.

Further information and the applicable data protection regulations of GitHub can be found at https://help.github.com/articles/github-privacy-policy/.

16. Data protection provisions on the use and use of Xing

The controller has integrated components from Xing on this website. Xing is an Internet-based social network that enables users to connect with existing business contacts and to make new business contacts. Individual users can create a personal profile of themselves on Xing. For example, companies can create company profiles or publish job offers on Xing.

Xing is operated by XING SE, Dammtorstraße 30, 20354 Hamburg, Germany.

Each time one of the individual pages of this website operated by the controller and on which a Xing component (Xing plug-in) has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Xing component to download a representation of the corresponding Xing component from Xing. Further information on the Xing plug-ins can be found at https://dev.xing.com/plugins. As part of this technical procedure, Xing receives information about which specific subpage of our website is visited by the data subject.

If the data subject is logged in to Xing at the same time, Xing recognises which specific subpage of our website the data subject is visiting every time the data subject accesses our website and for the entire duration of the respective stay on our website. This information is collected by the Xing component and assigned to the respective Xing account of the data subject by Xing. If the data subject clicks on one of the Xing buttons integrated on our website, such as the “Share” button, Xing assigns this information to the personal Xing user account of the data subject and stores this personal data.

Xing always receives information via the Xing component that the data subject has visited our website if the data subject is logged in to Xing at the same time as accessing our website; this takes place regardless of whether the data subject clicks on the Xing component or not. If the data subject does not want this information to be transmitted to Xing in this way, the data subject can prevent the transmission by logging out of his or her Xing account before accessing our website.

The data protection provisions published by Xing, which can be accessed at https://www.xing.com/privacy, provide information on the collection, processing and use of personal data by Xing. In addition, Xing has published data protection information for the XING share button under https://www.xing.com/app/share?op=data_protection.

17. Legal basis for processing

Art. 6 I lit. a GDPR serves our company as the legal basis for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, in the case of processing operations that are necessary for the supply of goods or the provision of any other service or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to such processing operations that are necessary to carry out pre-contractual measures, such as in cases of enquiries about our products or services. If our company is subject to a legal obligation that requires the processing of personal data, such as for the fulfilment of tax obligations, the processing is based on Art. 6 I lit. c GDPR. In rare cases, the processing of personal data may become necessary to protect the vital interests of the data subject or of another natural person. This would be the case, for example, if a visitor were injured in our company and his name, age, health insurance data or other vital information would have to be passed on to a doctor, a hospital or other third parties. In this case, the processing would be based on Art. 6 I lit. d GDPR. Ultimately, processing operations could be based on Art. 6 I lit. f GDPR. Processing operations that are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to safeguard a legitimate interest of our company or of a third party, provided that the interests, fundamental rights and freedoms of the data subject do not prevail. We are permitted to carry out such processing operations in particular because they have been specifically mentioned by the European legislator. In this respect, it took the view that a legitimate interest could be assumed if the data subject is a customer of the controller (recital 47 sentence 2 GDPR).

18. Legitimate interests in the processing pursued by the controller or a third party

If the processing of personal data is based on Article 6 I lit. f GDPR, our legitimate interest is the conduct of our business activities for the benefit of all our employees and our shareholders.

19. Duration for which the personal data will be stored

The criterion for the duration of the storage of personal data is the respective statutory retention period. After the expiry of the period, the corresponding data will be routinely deleted, provided that they are no longer required for the performance of the contract or the initiation of a contract.

20. Legal or contractual requirements for the provision of personal data; Necessity for the conclusion of the contract; Obligation of the data subject to provide the personal data; possible consequences of not providing

We would like to inform you that the provision of personal data is partly required by law (e.g. tax regulations) or can also result from contractual provisions (e.g. information on the contractual partner). In some cases, it may be necessary for a data subject to provide us with personal data that must subsequently be processed by us. For example, the data subject is obliged to provide us with personal data if our company enters into a contract with him/her. Failure to provide the personal data would mean that the contract with the person concerned could not be concluded. Before providing personal data by the data subject, the data subject must contact one of our employees. Our employee will inform the data subject on a case-by-case basis whether the provision of personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data and what the consequences of not providing the personal data would be.

21. Existence of automated decision-making

As a responsible company, we do not use automatic decision-making or profiling.